RedShark News - Video technology news and analysis

Avid updates Media Composer with new AI tools

Written by RedShark News Staff | Jul 30, 2024 1:53:34 PM

The NLE arms race continues as Avid is the latest to add text-to-speech tools (and more) to the latest version of Media Composer.

The latest Media Composer 2024.6, includes plenty of new tools including a new Transcript Tool for PhraseFind, enhanced compatibility with Pro Tools, and the expanded availability of Avid Huddle, Avid’s cloud service for real-time collaborative edit sessions. 

Version 2024.6 is now enhanced with Avid Ada AI. The new Transcript Tool gives editors the same functionality as can be found in other NLEs, and allows allows editors to jump to specific moments in a clip based on spoken phrases, editing directly from selections in the transcript into the timeline. 

Elsewhere, Avid is leaning into its ecosystem. Media Composer 2024.6 also improves integration with Pro Tools by supporting sub-frame automation for volume and pan. Additionally, and likely extremely usefully,  Pro Tools can now export Media Composer-compatible session files that preserve essential metadata, reducing the need for back-and-forth adjustments between users. 

And lastly Avid Huddle, which facilitates remote collaboration and content review, is now available for all versions of Media Composer and Avid | Edit On Demand. Editors can stream the audio/video output of Media Composer directly to collaborators connected via Microsoft Teams. This will allow for real-time reviews, time-stamped annotations, and discussion, as long as Teams cooperates. Time-based text comments can then be imported back into Media Composer as markers to streamline content revisions. 

tl;dr

- Media Composer 2024.6  introduces Avid Ada AI into Version 2024.6, offering  speech-to-text tools .
- Integration with Pro Tools has been enhanced to support sub-frame automation for volume and pan, and Pro Tools can now export Media Composer-compatible session files that preserve essential metadata.
- Avid Huddle is now available for all versions of Media Composer and Avid | Edit On Demand, allowing for real-time reviews, time-stamped annotations, and discussion, with time-based text comments imported back into Media Composer as markers.